Melton Sports

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cutting room 2Melton Sports is an independent sports shop and team wear supplier serving the borough of Melton Mowbray and beyond.

It opened in summer 2014 and was Highly Commended in the Melton Times Business Awards (Best New Business category).

The shop, just off Market Place in King Street, Melton Mowbray, caters for running and fitness, ball and racket sports, swimming and cycling and is proud of its catchphrase ‘for beginners to winners’.

eaton stampede picOwner Michael Cooke is a member of the Stag Buying Group and has carefully selected which sports brands to feature including leading names such as Asics, New Balance, Skechers, Canterbury, Kooga, Umbro, Ronhill, Fitness Mad, Speedo, Kookaburra, Gunn & Moore, Harrows, Powerglide and Yonex.

He said: “We believe in sport for all – hence our catchphrase ‘for beginners to winners’ – and we want you, our customers, to enjoy being active no matter what your age, ability or level of fitness.

“Our aim is to stock the quality sports kit and equipment you need from names you know and trust at reasonable prices.

“Being part of a buying group allows us to do just that. We’ll always have the latest ranges and introduce new products on a regular basis. And, if we get an especially good deal, we share that with you!

john ferneley sports kit“We can kit out your school or club, too, through our school sportswear and teamwear partners. Whatever your sport we can meet your specific requirements for playing kit, training wear and off field leisure apparel.

“Great service and professional advice comes as standard and our web blogs on all manner of sport, health and fitness topics are well worth a read, too.”

One of the things Melton Sports is most proud of is its footwear wall. It uses Footdisc© to tell your foot type and recommend the right sports shoe for you to increase performance and comfort and reduce the risk of injury.

tigers book signing TWThe shop also runs regular promotions and special events, from book signings to free sports massage tasters, so it’s worth checking the website or following Melton Sports on Facebook or Twitter to keep up to date.

In addition, it caters for darts, snooker/pool and table tennis players and stocks sports leisurewear, including Leicester Tigers and England Rugby, sports accessories and sports nutrition.

Michael is active in the community as a fundraiser for the Belvoir Cricket & Countryside Trust and as a volunteer rep for Melton Sport and Health Alliance. Melton Sports also sponsors Melton Mowbray RFC Under 15s and the Melton Times Sports Awards.

official opening Melton Sports

The shop is open six days a week (seven in the run up to Christmas) so for choice, convenience, a fun shopping experience and the latest scores come and see us soon!

You’ll find Melton Sports at 6 King Street, Melton Mowbray, Leicestershire, LE13 1XA. Call 01664 668191, text 07982 471118, email or visit You can also follow us on Facebook and Twitter @meltonsports